Contagion of the Crowd
Explore the 'Contagion of the Crowd' with our curated list of must-read books on crowd psychology, social influence, and mass behavior. Discover insights into how ideas and emotions spread in groups.

Book
Crowds and Power
by Elias Canetti
Crowds and Power is a revolutionary work in which Elias Canetti finds a new way of looking at human history and psychology. Breathtaking in its range and erudition, it explores Shiite festivals and the English Civil war, the finger exercises of monkeys and the effects of inflation in Weimar Germany. In this study of the interplay of crowds, Canetti offers one of the most profound and startling portraits of the human condition.
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