Drucker to Soprano: Marketing and Management Turbocharged
Discover the ultimate reading list bridging Peter Drucker's timeless management wisdom with turbocharged marketing strategies, featuring The Essential Drucker and Peter Senge's The Fifth Discipline to supercharge your business success.
Book
The Fifth Discipline
by Peter M. Senge
Finally in paperback, Senge's national bestseller The Fifth Discipline, which has turned the principles of the learning organization into a movement of snowballing size and strength. The ability to respond to change is the crucial issue of the '90s, but management tools such as "reengineering" and "total quality" simply treat the symptoms. Adopted by Ford, AT&T, and others, here is a cure for the disease Senge calls "learning disabilities".