The beauty of Capitalism...
Discover the beauty of capitalism through these must-read books. Explore how free markets, innovation, and economic freedom create prosperity and opportunity in society.
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Capitalism and Freedom
by Milton Friedman
In the process, he outlines the role that government should play in a society dedicated to freedom and relying primarily on the market to organize economic activity.".
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The Road to Serfdom
by Friedrich August Hayek
Examines the relationship between individual liberty and government authority, and argues that granting government control of the economy leads to disaster
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The Cluetrain Manifesto
by Rick Levine
Lists ninety-five ideas about customer-business interactions over the Internet, and explains how businesses must adjust.
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Anthem
by Ayn Rand
Anthem is Ayn Rand’s classic tale of a dystopian future of the great “We”—a world that deprives individuals of a name or independence—that anticipates her later masterpieces, The Fountainhead and Atlas Shrugged. They existed only to serve the state. They were conceived in controlled Palaces of Mating. They died in the Home of the Useless. From cradle to grave, the crowd was one—the great WE. In all that was left of humanity there was only one man who dared to think, seek, and love. He lived in the dark ages of the future. In a loveless world, he dared to love the woman of his choice. In an age that had lost all trace of science and civilization, he had the courage to seek and find knowledge. But these were not the crimes for which he would be hunted. He was marked for death because he had committed the unpardonable sin: He had stood forth from the mindless human herd. He was a man alone. He had rediscovered the lost and holy word—I. “I worship individuals for their highest possibilities as individuals, and I loathe humanity, for its failure to live up to these possibilities.”—Ayn Rand
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A World Without Walls
by Mike Moore
Mike Moore's insight as Director-General of the World Trade Organization contributes to the globalization debate.
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Against the Gods
by Peter L. Bernstein
A Business Week, New York Times Business, and USA Today Bestseller "Ambitious and readable . . . an engaging introduction to the oddsmakers, whom Bernstein regards as true humanists helping to release mankind from the choke holds of superstition and fatalism." —The New York Times "An extraordinarily entertaining and informative book." —The Wall Street Journal "A lively panoramic book . . . Against the Gods sets up an ambitious premise and then delivers on it." —Business Week "Deserves to be, and surely will be, widely read." —The Economist "[A] challenging book, one that may change forever the way people think about the world." —Worth "No one else could have written a book of such central importance with so much charm and excitement." —Robert Heilbroner author, The Worldly Philosophers "With his wonderful knowledge of the history and current manifestations of risk, Peter Bernstein brings us Against the Gods. Nothing like it will come out of the financial world this year or ever. I speak carefully: no one should miss it." —John Kenneth Galbraith Professor of Economics Emeritus, Harvard University In this unique exploration of the role of risk in our society, Peter Bernstein argues that the notion of bringing risk under control is one of the central ideas that distinguishes modern times from the distant past. Against the Gods chronicles the remarkable intellectual adventure that liberated humanity from oracles and soothsayers by means of the powerful tools of risk management that are available to us today. "An extremely readable history of risk." —Barron's "Fascinating . . . this challenging volume will help you understand the uncertainties that every investor must face." —Money "A singular achievement." —Times Literary Supplement "There's a growing market for savants who can render the recondite intelligibly-witness Stephen Jay Gould (natural history), Oliver Sacks (disease), Richard Dawkins (heredity), James Gleick (physics), Paul Krugman (economics)-and Bernstein would mingle well in their company." —The Australian
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The Lexus and the Olive Tree
by Thomas L. Friedman
From one of our most perceptive commentators and winner of the National Book Award, a comprehensive look at the new world of globalization, the international system that, more than anything else, is shaping world affairs today. As the Foreign Affairs columnist forThe New York Times, Thomas L. Friedman has traveled the globe, interviewing people from all walks of contemporary life: Brazilian peasants in the Amazon rain forest, new entrepreneurs in Indonesia, Islamic students in Teheran, and the financial wizards on Wall Street and in Silicon Valley. Now Friedman has drawn on his years on the road to produce an engrossing and original look at globalization. Globalization, he argues, is not just a phenomenon and not just a passing trend. It is the international system that replaced the Cold War system; the new, well-greased, interconnected system: Globalization is the integration of capital, technology, and information across national borders, in a way that is creating a single global market and, to some degreee, a global village. Simply put, one can't possibly understand the morning news or one's own investments without some grasp of the system. Just one example: During the Cold War, we reached for the hot line between the White House and the Kremlin--a symbol that we were all divided but at least the two superpowers were in charge. In the era of globalization, we reach for the Internet--a symbol that we are all connected but nobody is totally in charge. With vivid stories and a set of original terms and concepts, Friedman offers readers remarkable access to his unique understanding of this new world order, and shows us how to see this new system. He dramatizes the conflict of "the Lexus and the olive tree"--the tension between the globalization system and ancient forces of culture, geography, tradition, and community. He also details the powerful backlash that globalization produces among those who feel brutalized by it, and he spells out what we all need to do to keep the system in balance. Finding the proper balance between the Lexus and the olive tree is the great drama of he globalization era, and the ultimate theme of Friedman's challenging, provocative book--essential reading for all who care about how the world really works.
