Postmodern or alternative Management
Explore groundbreaking postmodern and alternative management books that challenge traditional theories. Discover innovative approaches to leadership, organization, and strategy for the modern business world.
Book
The Long Tail
by Chris Anderson
"In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses - the endlessly long tail of that same curve."--BOOK JACKET.
